Description
Learn how Tajinder Banwait MBE turned Urban Apothecary London from a kitchen table idea to a scalable brand.
People are often surprised to learn Urban Apothecary London began at Tajinder’s kitchen table, as she was surrounded by her fragrance notebook and apothecary-style bottles.
Join this session to learn how Tajinder pitched to a major retailer, launched in 13 stores with six months’ stock, and expanded across 36 stores. Urban Apothecary now have 500+ stockists across 37 markets and growth continues through international retail, hospitality and travel.
Outcomes:
* explore the journey from idea to scalable brand
* how to turn challenges into opportunities
* understand the power of networks, pitching and partnerships
Speaker Tajinder Banwait MBE, Founder & Managing Director, Urban Apothecary London
Urban Apothecary was founded in 2012 by Leicestershire entrepreneur and beauty industry stalwart, Tajinder Banwait MBE. This unique British fragrance lifestyle brand is known around the world – currently retailing in 37 countries – for its luxurious scents for the home and body, with a distinct minimalist style that’s instantly recognisable. Tajinder heads a team of artisans who design, manufacture and sell the range of natural vegan hand-poured candles, diffusers and room sprays alongside a hand and body collection, in the UK as well as internationally.
To access this webinar you will need to sign up to a free UK Export Academy account
