Want to boost your chances of success in India? Join this session and learn how the Indians conduct business and the differences from the UK.
Description:
“Decoding Indian Culture for Business Success” is a dynamic and insightful session designed to help professionals understand the core values, beliefs, and social norms that shape Indian consumer behavior and workplace dynamics. Whether you’re entering the Indian market or managing cross-cultural teams, this event will provide practical knowledge and cultural intelligence to build stronger relationships, communicate effectively, and drive business success in India.
Outcomes:
* Identify key Indian cultural values such as collectivism, hierarchy, and high-context communication, and understand how they influence business behaviour.
* Navigate workplace dynamics in India, including leadership styles, decision-making processes, and team collaboration.
* Recognise regional and linguistic diversity within India and its implications for marketing and operations
* Adapt communication and management strategies to align with Indian cultural expectations and business etiquette.
Speakers:
Chris Heyes Director, UK India Business Council
Chris is a chartered management accountant with extensive knowledge of helping business expand internationally. He has been at UK India Business Council for 7 years leading on key sectors including financial services, sport betting and gaming and energy transition. More recently Chris has move to head up the consultancy division supporting companies in the UK India trade corridor.
Chris and his team support companies to understanding, enter and expand in both the Indian and UK market. He has led a number of delegations to India most recently a tech delegation from West Yorkshire.
Gunjan Sharma, Associate Director, UK India Business Council
Gunjan brings over 18 years of strategic consultancy and research experience to his role at the UK India Business Council, where he’s been shaping cross-border opportunities since joining in October 2013. He leads market-entry and intelligence projects, supporting both governments and businesses along the UK–India corridor.
To access this webinar you will need to sign up to a free UK Export Academy account
