Discover how UK food and drink exporters can stand out at Osaka Expo 2025 and turn showcase opportunities into long-term success in Japan and beyond.
Explore how UK food and drink exporters can make the most of their presence at Osaka Expo 2025. This session brings together experienced exporters and market experts to share practical insights on navigating Japanese trade shows, adapting products for local tastes, and forging lasting partnerships across Japan and the Asia-Pacific region.
Through candid interviews and real-world examples, speakers will demystify the challenges of entering this culturally rich and competitive market – offering trusted, relatable guidance to help turn Expo participation into long-term commercial success.
Outcomes:
* First-hand stories from UK brands who’ve done it before
* Tips on localisation, branding, and consumer expectations
* Advice on building distributor and retail relationships
Speakers:
Angus Murray Adviser Team Manager Food & Drink: DBT
Fin Greener Sector Manager in Agriculture Food & Drink: DBT
A free UK Export Academy account is needed to access this webinar.